Your privacy — and the ability to direct how your personal information is used and shared — is a priority we share.
Our website and other services may gather information about you. This policy explains how this may happen, what we will do with the personal information we collect, and how you can contact MintIT if you have any concerns.
What Information We Collect
We collect your information when you register for any content or services MintIT offers.
Our content and services include newsletters, premium content, videos, white papers, case studies, conferences, and events. .
Personally Identifiable Information Collected
The personal information we ask for is what can be found on a typical business card:
- your name
- your job title
- your employer/company name
- your work email
- your work phone
- your work address
Please provide additional information about your job role, company, or industry.
To enhance and/or update the information that you have provided, we may combine it with professional and company information from third-party sources. The personal information that we refer to in this document is the information you provide and information that we may obtain from third-party sources, both of which we typically combine as one user record.
Even if you do not register with us, our sites collect and store certain information automatically using cookies and similar technologies, including IP addresses, the region or general location of a computer or device accessing the internet, browser type, operating system, page view history, and other usage information.
HOW DO WE USE YOUR INFORMATION?
We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
- To personalize your experience and to allow us to deliver the type of content and product offerings in which you are most interested.
- To allow us to better service you in responding to your customer service requests.
- To quickly process your transactions.
- To send periodic emails regarding your order or other products and services.
- To follow up with them after correspondence (live chat, email, or phone inquiries)
Use of cookies
Description and scope of data processing
Our website is using cookies. Cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive and assigned to the browser you use. Through this information flows to us or the party who set the cookie. Cookies cannot run programs on or transmit viruses to your computer. Cookies are used to analyze the use of our website in anonymized or pseudonymized form and to enable personalized advertisements on this website. The following data may be transmitted:
- Frequency of website visits
- Which functions of the website are used by you
- Your cookie settings
- Language settings
Upon entering this website, a cookie banner informs you about the use of cookies on this website and asks for your consent to the use of cookies.
Also, you are pointed to the data privacy statement of this website.
List of cookies MintIT uses on our website
| Website name | cookie | purpose | storage duration | category |
|---|---|---|---|---|
| All website | Doubleclick | Re-targeting, optimization, reporting and attribution of online advertising | 2 years | Targeting / Advertising |
| All website | Linkedin (_guid, bcookie) | Advertising pixel for prospecting and retargeting | 1year | Targeting / Advertising |
| All website | Google Analytics (_ga) | Collects information about how visitors use our sites | 2 years | Functionality |
| All website | Google Optimize (_gaexp) | Tracking for A/B testing | 3 months | Functionality |
| All website | Google Analytics (_gat) | Collects information about how visitors use our site | 1 min | Functionality |
| All website | Google Analytics (_gid) | Collects information about how visitors use our sites | 24 hours | Functionality |
Purpose of data processing
Our legitimate interests are to provide you with a working website connection and to ensure the comfortable use of this website. Also, we need to process your personal data to solve occurring safety and security issues, as well as to ensure system stability. The data processing takes place to make a statistical evaluation of our website possible.
Duration of storage
This website uses the following types of cookies. The extent and function of each are explained below:
Transient cookies (see a)
Persistent cookies (see b)
a) Transient cookies are automatically deleted when you close the browser. This is especially true for session cookies which store your session ID, with which various requests from your browser can be assigned to your session. This will allow your computer to be recognized when you return to our website. Session cookies are deleted when you log out or close the browser.
b) Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie.
Your Rights Over Your Personal Information
- You have the right to opt out of our direct marketing at any point. You can unsubscribe from our emails by following the unsubscribe link at the bottom of each email, or by contacting us directly.
- You can request access to the personal information we hold on you, at any time, and we will provide that information within one month of receiving your request.
- You can also request your information to be deleted, and we will respond within one month of receiving your request.
Newsletter
On our website, visitors can subscribe to our newsletter. When signing up to receive a newsletter, we ask for your email address and your first name. This data is necessary to send the newsletter to its recipients. The newsletter will be sent via email only after the sign-up process is completed. In order to meet the requirements of the GDPR, we use DOI (Double Opt.-In). If you sign up for our newsletter, we will send a confirmation email to the address you provided us with. This email contains a confirmation link that you must click to complete the sign-up process. Following this procedure, the IP address, date, and time of login are stored. This is done to prevent abuses. We won’t transfer the data to third parties.
Right to objection and erasure:
The consent to receive the newsletter can be revoked by you at any time. For this purpose, you can click the integrated link in each newsletter to unsubscribe. It is also possible to inform us about the revocation of the consent in any other way, e.g. via mail or email.